Who am I?
I am Jacquelyn Smith, an inspiring designer in the world of media. After college I moved to New York City to pursue a life filled with success and creativity. I thrive in a creative environment and surround myself with projects that will only develop my talents and broaden my sight. I welcome you to explore my site and discover my personality and flair for design. I have worked on various projects for magazines, advertisers, inspiring fashionistas, financial entrepreneurs, and the list goes on. My creative thinking might be what you’re looking for.
Recent Work
Here you can view some of my most recent work from the past few years. I try to expand my work to many different mediums and fields. I take on each new project with the same enthusiasm and creative approach. My portfolio includes advertisements, magazine layouts, logos, photography, web banners and websites. I am always looking to expand my design book so check back frequently to see new works.
click each topic to view the specific work
Like what you see? Need a project done? Contact me for freelance work!
Special Projects
This section is dedicated to projects that took my blood, sweat and tears to produce. Check out these two projects , a campaign for the Philadelphia Zoo and Fourtheenth Street Magazine. Check back at a later time to see a nindepth look at more special project.s .
Credentials
To print and view click on my resume
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Contact
Jacquelyn Renee Smith63 Wall St, #1317New York, NY 10005Tel: + 1 610.413.6495
Jacquelyn Renee Smith
63 Wall St, #1317
New York, NY 10005
Tel: + 1 610.413.6495
Email: jackiesmith115_gmail.com
Fourteenth Street Magazine
In the Spring of 2009 I worked as the lead designer on Temple's student run magazine. I took on this project because I wanted more than just class projects for a grade, I wanted to do something real, something to benefit the students. After getting special permissions from the head of the Magazine department, I was selected to be apart of this amazing team. We had writers, editors, photographers and more to help launch this magazine. Before the magazine was just mediocre with a mediocre name. We took the publication and revamped it's image and essence. We created Fourteenth Street as a statement for the Temple students. We wanted to give them something edgy that related to things they cared about. Fourteenth Street in Philadelphia, also know as Broad Street, runs through the city the heart of the city like a major vein. It connects so many people thought transportation, food, music,shopping and culture. It partly why Philly is such a wonderful city and that is why we named our magazine Fourteenth Street. We wanted to be what connected the city to our students. More importantly we wanted them to feel like citizens of Philadelphia and not just students at Temple. So we set out to find controversial stories and different aspects of the city to share. As a result we created two amazing issues and the students really responded to our efforts. Our staff worked day and night to produce each issue and we would made a thousand more issues if we didn't have to graduate. Flip through the pages of both issues in the virtual magazine to the right. If you're from Philly you're see it in a whole new light and if you're not from Philly you'll want to go visit the city of Brotherly love more than ever.
(Most ads have been removed)
Click the corner to flip the pages
Shows the reaction children will get at the Philly Zoo and the memories that will last forever.
This a a roll over ad that will promote interaction. The viewer can flip through the photo book and view all great reactions and memories the Philadelphia Zoo can give children.
This ad could be placed in the subways or bus stops. It will utitlize two transit boards to make more of an impact.
Bus stop
This ad is meant to be placed in malls, business and other high traffic areas.
This decal will be placed at the top of escalators or stairs. You will be able to see a child's face from the top. When you reach the bottom the view will see that reaction children get from the Philly Zoo.
The bus system in Philadelphia will be used to promote the campaign with large bus wraps.
Philadelphia Zoo Campaign - Moments Worth Exhibiting
This was a project from my final advertising class at Temple University. The class was a focused around a semester long project that allowed students to function as closely as possible to a real advertising agency. Each member of the class is divided into an "agency" of 6 students. Each student was given a role that best portrayed their abilities. In our agency I was the art director. Our client was the Philadelphia Zoo. After weeks of researching and brainstorming each group developed a campaign to present to the Marketing director at the Philadelphia Zoo. Our target audience was parents, ages 25-40 with a secondary target of children age 5-13. We focused our campaign around creating unforgettable experiences with your children. Experiences and memories that can only happen at a special place like the Philadelphia Zoo. Parents and children can explore together, learn together and remember together. We used several mediums from print, outdoor, transit, web and new media. In the gallery above you can view a sampling of our campaign. Scroll through and click on each image to take a closer look.
click image to enlarge
Design I created for the Bump magazine. The Bump is regional and national. This was for the Seattle market.
Design I created for the Bump magazine. The Bump is regional and national. This was for the Detroit market.
These are 2 sidebars I created for the Knot magazine.
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JRS
Designworks
